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서울대 언론정보학과 BK21교육연구단과 서울대 언론정보연구소가 함께하는 <해외석학 콜로키움> 개최

1. 회원님들의 건승을 기원합니다.

 

2. 서울대학교 BK21 FOUR "자유롭고 책임있는 AI 미디어" 교육연구단과 언론정보연구소에서는 커뮤니케이션학계 해외 유수 학자들을 초청해 다양한 주제의 강연 시리즈를 개최하고 있습니다. 이에 다음과 같이 안내해 드리니, 관심 있는 회원님들의 많은 참여 바랍니다.

 

- 다 음 -

 

□ 일시: 2022년 9월 23일(금) 9:30 - 11:00 

 

□​ 접속 링크: https://snu-ac-kr.zoom.us/j/92631975018

※ 이 세션은 온라인(ZOOM)으로만 진행됩니다.

 

□​ 강연자: Joseph B. Walther (UC Santa Barbara)

 

□​ 제목: The Things We Do for Love: Online Hate in Social Media

 

□​ 내용:

 Previous research into online hate-- racist, religious, anti-immigrant, misogynistic, gender-related, and similar attacks --assumes that it is intended to harm its targets. A new theory of online hate argues that it is motivated and rewarded by social approval in emergent online relationships. The theory propels three major assertions. First, hate messages are developed to garner admiration and affection through social media’s unique affordances. Second, online hate is socially organized. Third, obtaining social approval and praise intensifies haters’ prejudicial attitudes the more social reinforcement they receive. We will examine anecdotal and empirical research that supports these assertions.

 

□​ 강연자 소개:

 Joseph B. Walther holds the Bertelsen Presidential Chair in Technology and Society at the University of California, Santa Barbara, where he is a Distinguished Professor of Communication, and Director of the Center for Information Technology and Society. A Fulbright Scholar, Fellow of the International Communication Association, and Distinguished Scholar in the National Communication Association, his research focuses on the impact of interpersonal and intergroup dynamics in the attitudes and behaviors people develop via mediated interaction, in personal relationships, groups, and inter-ethnic conflict.


 

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